|Hitting the Mark|
|Written by Joshua M. Bernstein|
|Tuesday, 01 July 2008 00:00|
Instead of scanning the runways for the latest in haute couture, dash to the doll shop and check out the newest luxe looks from Fashion Royaltyâthe Glamorous Collection, Integrity Toysâ line of cutting-edge fashion dolls.
âWeâre going back to glamour,â says Alain Tremblay, Integrityâs executive marketing director. âOur entire theme is jewels or minerals.â
To that end, designer Jason Wu has crafted dolls with cheekbones as sharp as their styles. The poseable runway models are bedecked in glamorous, scandalously short metallic frocks and teetering high heels that wouldnât be out of place in a Gucci showroom.
âJason has his own line of clothing, so weâre always closely following the fashion industry,â Tremblay says. But theyâre also channeling their own inspirations. âIâm a child of the â80s, and so is Jason, and weâre working what we grew up with: lots of color. We donât have to reinvent the wheel.â
In a sense, though, they are. âJason traditionally does many muted tones, but this year the colors are far brighter,â Tremblay says, naming dolls like blonde ice queen âEugenia Perrin Frost,â whoâs wearing a lightning-blue gown. Then thereâs fire-haired âVanessa Perrin,â looking dashing in a classy chartreuse frock. Tremblayâs most excited for Bollywood actress âIsha.â
âSheâs absolutely phenomenal,â he says of the jewelry-adorned ingĂ©nue. âWe usually have all of our dolls made in China, but for Isha, we had the garment handmade in India. Itâs real Indian embroidery, so the gown is heavy with metal embroidery. Sheâs a stunning showstopper.â
Fashion Royaltyâs most stunning news, however, may be someoneâs unexpected return: âWe brought back one of our retired characters, âNatalia FatalĂ©,ââ Tremblay says of the severely stylish doll, wearing fur and a knee-length skirt. âIt was a difficult decision. We thought, âWould this be realistic or not? Would people buy it?â So we came up with a solution. We basically said she went to Switzerland to have a facelift, which would explain her new face. And people got a giggle out of that,â Tremblay says, laughing. He adds, âWe have a dedication to quality and design that excites us, as well as our customers. The results speak for themselves.â
Like a butterfly from a cocoon, the masterminds behind legendary Kish & Co. have emÂerged from their studio with another wow-worthy family of lovely little girlsâemphasis on family.
âIâm proud to be able to respond to the collectorsâ desire for some of the older sculpts while at the same time introducing new faces, sizes and innovations in body design,â says Tamas Kish, who along with his designer wife, Helen, runs Kish & Co. âOnce the body and size were determined, I realized that we could integrate the 14-inch dolls with our 11-inch Bitty size and 7-inch Quint size to form a veritable family!â
To that end, Helen has designed such delights for the Chrysalis line as the red-haired 14-inch âLark Creamsicleâ wearing striped socks; colorful 14-inch boho-chic âWren Pistachioâ; 7-inch âTatumâ wearing a pink Onesie (ideally snuggled into Wrenâs arms);11-inch blond-haired, blue-eyed âBrynneâ; 14-inch curly brunette âRaven Cheekyâ; 14-inch velvet party-dress clad âLark Little Ladyâ; and adorable 7-inch âTompkinâ in a summer suit. âThe fresh contemporary designs lend a great spin to the classic faces of these girls,â Kish says. âThe inspiration for the Chrysalis line is the idea of the growth: a girl becoming a young woman. However, inspiration comes from many sources: The imagination, a photo or a certain pairing of fabrics can spark an idea for a doll.
âKish & Co.âs latest idea was making dolls as bendable as Silly Putty. âThe remarkable poseability of these new 14-inch dolls is the biggest difference,â Kish says. It wasnât easy. âThe biggest challenge was finding a jointing system that allowed the dolls to stand, sit and hold naturalistic poses without compromising the integrity of the body sculpt.â
Itâs this commitment to innovation and detail that separates Kishâs Chrysalis line from the crowded doll pack. âThis collection stands apart because it captures the sweetness of a young girl in a form that is equally at home on display or as a play doll,â Kish says. âThe fashions are contemporary without being age-inappropriate, and the faces and eyes are warm, inviting and blend the classic influences with current trends.
âThe collector response has been overwhelmingly positive; many of our collectors prefer to be hands-on with their dolls, and the three sizes of dolls in this collection allow not only the ability to create tableaus,â Kish says, âbut also distinctive modÂels for their own creations.â
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