|What Is the Fate of Doll and Toy Publications?|
|Written by Carie Ferg|
|Wednesday, 04 August 2010 22:30|
Few people would argue that the doll industry is a shadow of its former self—that its heyday of the ’80s and ’90s is long past. As a relative newcomer to the doll industry, I wasn’t around in those days. But have I heard stories. So many long-time doll industry people remember packed-out shows with collectors rushing to get through the doors to buy up dolls. And they remember doll magazines being as thick as Cosmopolitan, and the high demand for collectible dolls driving up doll prices.
But the industry has changed since then. Dolls have ceased to be viewed by the masses as a way to invest money and make a quick buck, so mostly the market that remains are people who truly love dolls. From what I’m told and what I’ve learned in the last few years, that pool is pretty small.
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